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Lily Dried Food Co: Branding, Packaging and Web Design
Lily's Trading hired 3WPlanet to create a brand and design a
visual identity for their products.
Their goal was to come across as an established company
that has a good reputation for providing the most delicious
dried, packaged foods. Although the foods come from
around the world, they wanted to be very Americanized in our
image. The colors had to be bold and fun, the design had to
be simple and convey the feeling of freshness (even though it
is packaged food).
3WPlanet managed to create a package design that stand
out in a cluttered retail environment and communicate
the values of the company.
3WPlanet created for them a professional brand identity
and an outstanding visual for their packaging.
This visual identity is now a standard to further develop
their line of dried food products.
1. Logo and Stationery
3. Packaging Design
4. Web Design
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